Museum Brochure Series
The Neon Museum, Las Vegas, Nevada
Used in this Project: InDesign, Photoshop
Photography used in project by Kory Westerhold on Flickr
The Brief
The brief for this project was to design a series of 3 brochures for a museum. The goals were to develop concepts and solutions that were creative, visually dynamic, and cohesive throughout brochure’s pages. Unity as well as variation was important in the brochure.
I chose to work on the Neon Museum located in Las Vegas, Nevada. I found the concept of the Museum intriguing because of the idea of old neon signs and found the typography visually interesting.
My Approach
This project was particularly challenging because of the need to have the striking photos front and center but to have the information supporting it. Finding balance between photography and text was what I focused on.
Photos and Type
I utilized the photos as background elements and take the bright colors present in them to overlay to play on the colorful concept of neon lights. This then allowed me to play with the text, so it was readable and legible and followed the system across each brochure.
